Blog
9 Mar 2017 RB Marketing Series

To Pay or Not to Pay? Weighing the Benefits of PPC

Imagine for a moment that you are looking for a rehab facility. If you’re…

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2 Mar 2017 RB Marketing Series

The Rehab Marketer’s Guide to Lead Generation

How many times have you heard the term “lead generation”? I’ll venture a guess…

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26 Feb 2017 RB Marketing Series

The 5 Step Guide to Ethical Marketing [Free Checklist]

February is nearly over (can you believe it?) and with that, our month-long exploration…

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18 Nov 2016 Healthcare

“Dr. Murthy Issues First-Ever Surgeon General’s Report on Substance Abuse” and Three Other Stories You Should Read

This week the Surgeon General released a report regarding the crisis of addiction in…

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27 Oct 2016 Healthcare

‘Health Insurer Cigna Reduces Barriers to Receiving Opioid Treatment’ and Three Other Stories you Should Read

This week, multiple studies were published regarding substance abuse and the brain; a major…

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21 Oct 2016 Business Digital

Modernize your Marketing Mix Series (Part IV): Alumni Referrals and Community Building

Last weekend, I almost went to the opening of a movie I’d been eagerly…

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20 Oct 2016 Healthcare

‘DNA Test Aims to Identify those at Risk for Opioid Addiction’ and Three Other Stories you Should Read

A new study finds that parenting instincts are impaired by opioid abuse; a recent…

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13 Oct 2016 Healthcare

‘U.S. Civil Rights Organizations Report Drug Arrests Occur Every 25 Seconds’ and Three Other Stories You Should Read.

Two civil rights organizations are joining together to call for the decriminalization of personal…

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12 Oct 2016 Business Digital

A Beginner’s Guide to Customer Relationship Management

When I hear software acronyms, I have a tendency to tune out. SaaS, CMS,…

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10 Oct 2016 Business Digital

Modernize your Marketing Mix Series (Part III): Digital Assets

When I’m making a purchase decision, the Internet is my go-to source for first…

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6 Oct 2016 Healthcare

‘DEA Places Quota on Production of Opioid Painkillers’ and 3 Other Stories you Should Read

The White House teamed up with Mackelmore to create a poignant documentary about addiction,…

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5 Oct 2016 Business Digital

Modernize your Marketing Mix Series (Part II): Online and Offline Media

As the opioid epidemic continues to balloon, the addiction treatment industry has become a…

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