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11 May 2017 RB Marketing Series

Improve your Call Center Practices with this Expert Advice

For a caller in crisis, the idea of picking up the phone to discuss…

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5 Apr 2017 RB Marketing Series

Seven Questions to Ensure Consistent Branding

You hear someone sneeze and offer that person a Kleenex. But, wait, it’s not…

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3 Apr 2017 RB Marketing Series

Can Branding Impact Your Facility’s Bottom Line?

Every year on the first day of school, my dad would sit me down…

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9 Mar 2017 RB Marketing Series

To Pay or Not to Pay? Weighing the Benefits of PPC

Imagine for a moment that you are looking for a rehab facility. If you’re…

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7 Mar 2017 RB Marketing Series

5 Reasons SEO is your Most Valuable Lead Generator

Search engine optimization (SEO) is the key ingredient for business success in the rehab…

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2 Mar 2017 RB Marketing Series

The Rehab Marketer’s Guide to Lead Generation

How many times have you heard the term “lead generation”? I’ll venture a guess…

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26 Feb 2017 RB Marketing Series

The 5 Step Guide to Ethical Marketing [Free Checklist]

February is nearly over (can you believe it?) and with that, our month-long exploration…

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13 Feb 2017 RB Marketing Series

Code of Ethics: 8 Questions to Guide your Referral Practices

When a potential client does not match a facility’s program or insurance requirements, it…

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11 Jan 2017 Digital

6 Stats to Prove Why Digital Marketing is a Must in 2017

I’m a creature of habit: I have an unwavering morning routine that replicates itself…

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5 Dec 2016 Digital

How to Earn Patient Trust: The Power of Your Mission Statement

A few months ago, many of us in the addiction treatment space read a…

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30 Sep 2016 Business Digital

Modernize your Marketing Mix Series (Part I): Sales Outreach & Referral Partners

Marketers in the addiction treatment space are often met with heightened awareness of ethical…

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12 Sep 2016 Business

Dynamic Number Insertion: Measuring the Impact of Your Digital Efforts

Digital analytics allow marketers to trace activity from touchpoint to touchpoint. But what happens…

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