15 Jun 2016 Digital

Is Long-Form Content the New Magic Bullet?

We’ve all experienced the magic of Google finishing our search queries – sometimes it’s…

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14 Jun 2016 Digital

Is Your Press Release Worth Reading?

For any communications professional, press releases are a staple item. They’ve been around since…

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6 Jun 2016 Digital

A Beginner’s Guide to Effective Content Curation

“Content curation is for lazy marketers. Not to mention, it’s entirely impersonal.” I nearly…

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31 May 2016 Digital

How PR Positively Impacts Your SEO Efforts

When it comes to public relations, I think most companies can agree that it’s…

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20 May 2016 Digital

The Key to Social Media is Nurturing, Not Selling

We all have a list. Yeah, you know what I’m talking about: the list…

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18 Apr 2016 Digital

The Ethics of Social Media: 4 Pitfalls for Healthcare Marketers

On Saturday, I had the utmost pleasure of presenting at the ASAM Annual Conference…

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4 Mar 2016 Digital

The Ultimate Guide to Twitter Chats

When I first started working at Recovery Brands, I was a total Twitter chat…

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29 Feb 2016 Business Digital

What Is Ethical Digital Marketing Anyway?

Digital marketing and specifically, ethical digital marketing, have recently become hot topics in the…

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